Personal Marketing Postcards: Keys to Success

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Real estate agents send marketing postcards for any number of reasons: to promote new listings, showcase recent sales and success stories, remind potential clients that they’re local market experts, or just to offer quick tips for homeowners. These kinds of direct mail pieces tend to be obviously about making the sale or getting the listing. Personal marketing postcards, on the other hand, offer a chance to reach out to your market with a softer touch.
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